My South Africa wins GOLD again!

CNN International 'My South Africa' Advertising Campaign for South Africa
Tourism continues international success with another GOLD Award for the second year in a row in the annual Internationalist Awards for Innovative Digital Marketing Solutions.

Scott Berg, Director of Digital Strategy at Hewlett-Packard and Chairman of the Jury, commented: ''By answering critical questions about insights, strategy, solutions and results, these award winners demonstrate how much can be achieved for brands- regardless of the economic climate.''

Rani R Raad, SVP Ad Sales, CNN International added: ''This is yet another acknowledgement of the enduring success of this innovative campaign and a credit to all involved. For a media owner to compete and win against full service creative agencies is an achievement that the passionate teams at CNN and South Africa Tourism should be most proud of.''